We offer the highest quality research services from start to finish – from client collaboration to research design, from questionnaire development to sample selection, from data collection to presentation of findings.
Our in-house research firm, Clarus Research Group, is a full-service, “turnkey” global survey research company with a complete range of quantitative and qualitative offerings for corporations, associations, governments and nonprofits. Clarus has a proven track record of surveying consumers, votes, and hard-to-reach elite audiences, on six continents and 32 countries to date.
Clarus prides itself on being nonpartisan, with high standards of ethics and professionalism. Clarus provides scientific qualitative research that reveals not only what people really think about a topic, but why they hold those views.
Each project is custom built for the client to provide real, actionable analysis that can be immediately integrated into all communication and marketing efforts.
Clarus has researched: consumer attitudes and behaviors, brand evaluation, reputation testing and indexing, message development and testing, news media ready, advertising testing, trend tracking, thought leader elites, policymaker and opinion leader elite, influencers and decision makers, association and trade group membership, employee satisfaction and feedback, audience identification, media market surveys, website visitors, and more.
Clients include: AAMCO, Google, the DoD, the Department of State, Alzheimer’s Association, CISCO, Pratt & Whitney, Sprint, and more.
Services include: In-depth interviews, focus groups, sentiment analysis, online bulletin boards, market research, voter polls, and elite and member surveys.