Catherine Castro brings a fully-bilingual (English and Spanish) Investor Relations and Public Relations background to Qorvis Communications, with experience in both corporate and agency environments.
As an Investor Relations professional, Castro has a vast experience acting as a corporate liaison with the U.S., European and Latin American investment community, financial media, industry analyst community, international credit rating agencies, as well as the NASDAQ and NYSE. She has experience working in challenging business environments, such as tender offers, spin-offs, de-listings, reorganizations (Chapter 11), company sales, etc., as well as due diligence and auditing processes. She has experience preparing and utilizing a full array of Investor Relations documents and tools. Castro also has experience organizing Investor Relations events, including earnings calls, conferences, road shows and site visits, as well as developing all the accompanying communications.
As a Public Relations professional, Castro brings both corporate and agency backgrounds working with financial, technology and business U.S. and Hispanic media. She has experience developing public relations plans, strategic messaging and arranging media tours.
Pertinent Background
- As a senior account executive at SunStar, Castro managed mutual fund client accounts with international and U.S. equity, corporate and high yield bonds and commodities styles. Castro created the agency’s first initiative targeting the Hispanic financial media in the U.S.
- As Investor Relations and Finance manager at AT&T Latin America Corp., Castro was the primary liaison with the international investment community in the U.S., Europe and Latin America, AT&T Corp., NASDAQ, financial media, industry analyst community, and international rating agencies. She complemented a regional Investor Relations program and participated as a key member in the Corporate Finance team.
- As analyst to AT&T Peru’s CEO, Castro coordinated and advised in the relationship with the corporate headquarters, as well as the investment and media communities in Peru and internationally.
- As an Investor Relations analyst in Telefonica’s Peruvian offices, Castro acted as the primary liaison with the international investment community in the U.S., Europe and Latin America, the parent company Telefonica (Spain), as well as the ADR administrator, shareholder services agent, New York Stock Exchange, Lima Stock Exchange, corporate rating agencies, financial media and marketing research firms.
- Castro is a member of the National Investor Relations Institute (NIRI) and the Public Relations Society of America (PRSA).
Education
Castro holds a B.S. in Business Administration with a major in Finance from
Universidad de Lima (Peru) and has post graduate studies from ESAN (Graduate Business Administration School) in Lima, Peru. Castro is fully bilingual (English and Spanish), holding language certificates from the University of Cambridge (U.K.) and the International Baccalaureate Diploma (Switzerland).