Managing a Crisis Situation:  Halifax Corporation

Already engaged to provide investor relations work, Qorvis’ client Halifax
Corporation received notification of a formal investigation of the company’s
trading practices.  As a publicly-traded information technology company, Halifax
had serious concerns about its shareholder base.

Qorvis developed, in rapid time, a proactive communications package for use by
the CEO in dealing with investor and press inquiries.  The company was assisted
in preparing a news release and a backgrounder for reporters.  This
minimized the impact of the government investigation on the company’s
stock price, and it soon recovered, actually increasing by 26 percent
during the week of the announcement.