Posts Tagged ‘web 2.0’

UI Driving New Ventures

Wednesday, March 5th, 2008

predictad11.jpg

It seems these days the second a great UI designer comes up with a new feature on the site that makes the experience “better” (ie. more usable, engaging, etc) venture capital pours money fast into modularizing the feature set and monetizing the feature set. More often times then not through some advertising model.

Here we go again. A pretty interesting company launched today called PredictAd. Predict ad has simplified the ability to add a powerful Search Suggestion feature set to your site. Just like yahoo suggest. They offer a compelling revenue split model and I feel for sites that monetize their site traffic this looks very cool to consider. Some associations use Google AdWords, this feels like a natural extension….but who knows, Google is probably negotiating to buy them (ie “the feature set”) and integrate it into their enormous company.